Sponsor The Park Ave Summer Arts Fest

Park Ave Fest is experiential marketing at its best, providing a unique and targeted way to get your message in front of over 250,000 consumers.

Park Ave Fest provides a demographic profile comprised of upper-income, well-educated consumers. Judge us by our numbers:

• 76% are between the ages of 25 - 54;
• 57% have a household income over $60,000 with a median income of $65,000;
• 67% have a college or higher degree; and
• 55% are female / 51% are married
• 36% traveled 11 or more miles to attend the Festival
• 100% of Park Ave Fest sponsors stated that Park Ave Fest patrons were their target audience.

Park Ave Fest sponsors are also extremely happy with the level of service that Park Ave Fest provides:
Park Ave Fest is committed to meeting the objectives of our sponsors. Through extensive sponsor survey results we have identified the top 3 objectives sought by companies in sponsorship: branding, sales and entertaining. Park Ave Fest strives to create customized proposals to help meet your company's objective.

100% of Park Ave Fest's sponsors stated they met their expectations and goals through sponsorship of the festival.

Contact Jeff Springut for more information at 585-473-4482 or js@ rochesterevents.com

On Site Promotions

On-Site Promotions introduce your company or product to nearly 250,000 patrons in a fun, unique atmosphere. Providing interactive games or register to win promotions creates excitement for the festival patron and puts your name and employees in front of thousands of people having a great time at the Park Ave Fest.

Mentos interacted with Park Ave Fest patrons who left the event with samples and newfound awareness about Mentos and very fresh breath!

Event Signage

Event Signage at the Park Ave Fest offers a number of specific opportunities to brand your company logo. By sponsoring a special activity or area at the Park Ave Fest your company's name and logo will be in the spotlight taking awareness of your company to new heights.

Advertising

Advertising can be as unique as stamping children with your logo as they enter the kids activity area or as traditional as radio, newspaper and printed collateral materials. The Park Ave Fest generates a $200,000 advertising campaign over a two-week window leading up to the festival.

An On-Site Sponsor Booth provides your company the opportunity to increase sales, acquire leads and showcase your product by directly marketing to 250,000 patrons.

Samples and Coupons

Distribute thousands of samples and coupons to patrons like Turkey Hill Ice Cream who distributed 17,000 ice cream samples in Turkey Hill logo cups during the festival.

Live Marketing and Bounce Back Couponing

Showcase your products through live marketing, interaction with consumers. Bounce Back Couponing offer companies the opportunity to drive traffic to their retail locations generating incremental sales.

Presenting Sponsor

Exclusive Benefits include: Full rights to promotions and use of Park Ave Summer Art Fest as an advertising tool - Company featured on Park Ave Summer Art Fest website & in event program - Unique signage opportunities - Inclusion in print and radio campaign . One 10' x 10' exhibitor booth, identification in Press Releases and opportunity to speak at Press Conference and One full-page, full-color ad in Festival Guide - Hospitality package.

Jumbo Video Screen Sponsors

Custom wrapped Jumbo LED Screen at Park Ave Fest
New for 2008, Park Ave Summer Art Fest gets a truly digital upgrade!

Unique Benefits: True sponsor integration that extends the fan experience. Meaningful interaction with audiences. Inform while entertaining via rotating video presentation. Motion and emotion on site to deliver your brand message front and center within the festival site at two locations. Engage audience via text messaging possibilities. Sponsorship of each screen includes one 10' x 10' exhibitor booth, identification in Press Releases and Press Conference and a one-half page ad in Official Festival Guide. Hospitality tickets.

Parking & Shuttle Bus Sponsors

Benefits include: Co-Ownership of the parking and shuttle programs within the event - Category exclusivity and signage opportunities on-site, recognition in Park Ave Summer Art Fest's major collateral materials and print ads. Sponsorship includes one 10' x 10' vehicle display or exhibitor booth, identification in Press Releases and Press Conference and and a one-quarter page ad in Official Festival Guide. Hospitality tickets.

Children’s Entertainment & Activities Sponsors

Benefits include: Co-Title of and branding associated with this key area of the event –for both days for the Park Ave Summer Art Fest - Your Company Name/ Logo will appear on signage at the ever popular children/family area featuring interactive activities and fun for kids with a variety of quality entertainers. Category exclusivity. Recognition in Park Ave Summer Art Fest's major collateral materials and print ads. Identification in Press Releases and Press Conference and a one-half page ad in Official Festival Guide.Hospitality tickets.

Entertainment Sponsors

Benefits include: Extensive name recognition and branding associated with Park Ave Summer Art Fest - Sponsorship of this key area of the festival – on a minimum of three stages for both days for the Festival. Category exclusivity and signage opportunities on-site, recognition in Park Ave Summer Art Fest's major collateral materials and print ads. Sponsorship includes one 10' x 10' exhibitor booth, identification in Press Releases and Press Conference and a one-quarter page ad in Official Festival Guide. Hospitality tickets.

Contributing Exhibitor Sponsors

Provides: 10'x10' booth to market and or sample your product or service.